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Optimize Your Marketing Campaigns For Higher Quality Leads

About this event

A campaign isn’t over once you launch it. In fact, the fun part is just beginning — if you find monitoring and optimization fun, of course. And you should, because it can lead to a more successful campaign. We will take a deep dive on email marketing tactics, focusing on how you can make meaningful tweaks to improve results. Session will also review Pardot's new handlebar merge language (HML) to improve personalization.

Complimentary, light breakfast provided. Content portion is 8:30 am to 9:30 am.


Wednesday, Feb 19
8:00 AM - 10:00 AM (CST)


Common Roots Cafe
2558 Lyndale Avenue South Minneapolis, MN 55405Street parking is your best bet, otherwise there is a small, side lot that has 15 spaces.

Group Leader

  • Jennifer Kazin

    Jennifer Kazin


Join your local Trailblazer Community Group, meet other developers & get best practices for building on the App Cloud