Optimize Your Marketing Campaigns For Higher Quality Leads

Feb 19, 2020, 2:00 – 4:00 PM

A campaign isn’t over once you launch it. In fact, the fun part is just beginning — if you find monitoring and optimization fun, of course. And you should, because it can lead to a more successful campaign. Session will also review Pardot's new handlebar merge language (HML) to improve personalization.

About this event

A campaign isn’t over once you launch it. In fact, the fun part is just beginning — if you find monitoring and optimization fun, of course. And you should, because it can lead to a more successful campaign. We will take a deep dive on email marketing tactics, focusing on how you can make meaningful tweaks to improve results. Session will also review Pardot's new handlebar merge language (HML) to improve personalization.


Complimentary, light breakfast provided. Content portion is 8:30 am to 9:30 am.

Agenda

2:00 PMNetworking and Breakfast
2:30 PMContent and Discussions
3:30 PMNetworking & Key Takeaways
4:00 PMClosing remarks

Group Leader

  • Jennifer Kazin

    Leader

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