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Blaze Your ABM Trail with a Proven Framework

About this event

Join Daniel Englebretson from Khronos for a whiteboard session as he outlines a holistic approach for a go-to-market strategy utilizing the ABM methodology. This session dives into a proven framework for a well-orchestrated ABM program and gives B2B marketers a road map for their own successful ABM journey. 

Daniel Englebretson is a familiar name in the Salesforce community. He often speaks about ABM at Dreamforce, writes for the Pardot blog, co-hosts Salesforce webinars and records podcasts with the Marketing Trends team. 

Stay to the end for a 5 minute wrap-up of the four new, ABM-friendly features in Pardot and Salesforce that give you better insights of your account activities. 

BONUS: Giving away 5 Trailblazer, slingshot monkeys at the end of the webinar!  (Perfect quarantine entertainment)


Speaker

When

Wednesday, May 27
8:30 AM - 9:30 AM (CDT)

Group Leader

  • Jennifer Kazin

    Jennifer Kazin

    Leader

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