SALESFORCE OMNI-CHANNEL VISIONS & PRACTICES

Sofia, BG Administrators Group
Sept. 12, 2018, 4 p.m.

Check out what happened

About this Meeting

OMNI-CHANNEL VISIONS & PRACTICES

  • 16:00 Welcome drinks and registration, introduce yourself, exchange business cards!
  • 16:30 Case Study: Building Digital Experience Platforms
  • 17:30 Requirements Discovery & Vision Panel: Marketing Innovation/Digital Future:
    • Omni-Channel Challenges & Requirements: Now and Tomorrow
    • Identifying Gaps in Consumer Channels: Marketing to Millennials
    • Digital Commerce & Channel Analytics: Imagine the Future
    • People Perspective: How do we get trained and digital readiness
    • Milena Stoycheva (CEO @ Junior Achievement Bulgaria | The Edge | Lecturer @ EIT Digital)
    • Nikolay Tinkov (Founder @ Bulgarian Institute of Marketing | Lecturer @ New Bulgarian University | ex Heineken Zagorka Brand Manager)
    • Kamen Spassov (Head of e-Business Masters | CRM Lecturer @ Sofia University)
    • Ivaylo Pozharliev (Marketing Manager @ imagga | Digital Marketing & AI Expert & Growth Hacker)
    • Martin Voynov (Digital Marketing Manager @ Heineken | Trainer @ Google | Lecturer @ SoftUni Digital)
    • Gennadiy Vorobyov (CEO @ Netpeak Bulgaria | Lecturer @ SoftUni Digital)
    • Barry Brand (Chief Innovation Officer @ Saatchi & Saatchi Bulgaria)
  • 19:00 Sharing Food and Speed Networking
  • 19:30 Pharma Industry Practice Leader: Yana Karadzhova (Actavis/Teva)
    • Veeva CRM Release Management
    • Change Management Lessons Learned
  • 20:00 Hands-on Salesforce Clinic
    • Salesforce Omni-Channel Setup:
    • Integrating Marketing Cloud + Social Studio + Service Cloud + Pardot

      Hristo Tanev (Begital) + Evgeniya Stancheva (Deep Crawl)

    • Questions and challenges from your environment

  • 21:00 Salesforce Admin Hero: Borislava Georgieva (Actavis/Teva)
    • My life as an admin
    • Career Advise
    • Questions & Answers
  • 21:30 Who is Who: quick introductions among participants
  • 22:00 Community Networking & Cocktail


Speakers

Lyubomir Cholakov

Lyubomir Cholakov

Isobar Commerce

Managing Director
See Bio
Yana Karadzhova

Yana Karadzhova

Actavis/Teva

Applications Director
See Bio
Borislava Georgieva

Borislava Georgieva

Actavis/Teva

Salesforce Admin
See Bio
Gennadiy Vorobyov

Gennadiy Vorobyov

Netpeak | SoftUni Digital

CEO & Lecturer
See Bio
Martin Voynov

Martin Voynov

Heineken | Google | SoftUni Digital

Digital Marketing & Lecturer
See Bio
Barry Brand

Barry Brand

Saatchi & Saatchi Bulgaria

Chief Innovation Officer
See Bio
Milena Stoycheva

Milena Stoycheva

JA Bulgaria/The Edge

CEO
See Bio
Nikolay Tinkov

Nikolay Tinkov

Bulgarian Institute of Marketing

Founder
See Bio
Kamen Spassov

Kamen Spassov

Sofia University

CRM Lecturer
See Bio
Ivaylo Pozharliev

Ivaylo Pozharliev

imagga

Digital Marketing Manager
See Bio
Evgeniya Stancheva

Evgeniya Stancheva

DeepCrawl

4x Salesforce Certified Marketing Automation Technologist
See Bio
Hristo Tanev

Hristo Tanev

Begital

5x Certified Consultant
See Bio
Levent Korkmaz

Levent Korkmaz

Begital

Trailblazer Community Leader
See Bio

When

Sept. 12, 2018
4 p.m. - 10 p.m.

Where

Work & Share
ul. Tintyava 15-17 Sofia1113

Group Leader

Levent Korkmaz

Levent Korkmaz

Begital

Salesforce Consultant

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