Pardot is a lead generation and nurturing system. You’ve heard the axiom, "Right Place, Right Time". With Pardot, you can be confident that you’re communicating with the right person at the right time with the right tone.
This 8 day workshop will include everything about Pardot with detailed demos wherever applicable. The workshop is planned in detailed exercise manner so that it helps Trailblazers understand everything from scratch about Pardot. We have an amazing lineup of Marketing Champions to cover the exercises and offer their guidance.
Part-1: Overview of Pardot Exercise 1 - Create and map a custom field Exercise 2 - Setup social connector Exercise 3 - What user role should I apply? Exercise 4 - Create and map a Pardot user
Part-2: Exercise 5 - Create Pardot Campaign Exercise 6 - Set up Salesforce Connected Campaign Exercise 7 - Prospect Management Exercise 8 - Managing Lists Exercise 9 - Use the Recycle Bin
Part-3: Exercise 10 - Create an Email Template Exercise 11 - Personalization & Dynamic Content Exercise 12 - Send an A/B List Email
Part-4: Exercise 13 - Create a Form Exercise 14 - Create a Landing Page Exercise 15 - Schedule a Social Post
Part-5: Exercise 16 - Setup Automation Rules Exercise 17 - Manage Completion Actions Exercise 18 - Setup Segmentation Rules Exercise 19 - Create Custom Redirects and Page Actions
Part-6: Exercise 20 - Setup Prospect/Lead Scoring Exercise 21 - Adjust Lead Scores Exercise 22 - Create a Dynamic List
Part-7: Exercise 23 - Setup Prospect Grading Exercise 24 - Create an Engagement Program Exercise 25 - Test and Start the Engagement Program Exercise 26 - Edit Engagement Program
Part-8: Exercise 27 - Pardot API's
We also have Certification vouchers, Salesforce swags and Pardot Champs swags for you all to win!
Make sure that you register for all the parts/sessions.
Find the Presentation Slides here:https://drive.google.com/file/d/1ll2od9NK_bW_wkOYbpzwOYW7QvICuvMQ/view?usp=sharing
Digital Marketing Executive
Marketing Automation Lead
Salesforce Marketing Champion | Certified Pardot Specialist
Salesforce Marketing Champion | SFMC Senior Consultant
Consultant & Trainer
CRM & Marketing Automation Architect
12X Salesforce Certified Developer and Pardot Consultant | Mulesoft Certified | Trailblazer Community Group Leader
2021 #MarketingChampion | @Salesforce Certified Instructor | 12x Certified | 3x Mom Family (woman, girl, boy) | 5x #Trailhead Ranger | Solutions Consultant