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Marketing Cloud Workshop(Email Studio) Session-1

Jan 9, 2022, 12:30 – 2:00 PM (UTC)

Salesforce Women in Tech Group, Kolkata, India

Salesforce Marketing Cloud develops marketing automation and analytics software for email, mobile, social and online marketing.

About this event

Salesforce Marketing Cloud is a marketing platform that has capabilities to support many facets of marketing including multi-channel campaign execution, dynamic customer journeys, pre- and post-campaign analytics including audience building and segmentation, social media engagement and advertising, and a data management platform. SFMC does this using components they call “Studios” and “Builders".

We've come up with the BIGGEST WORKSHOP OF THE YEAR. We will be covering all the studio's in this workshop.

Details:

Session 1: Subscriber Management

  • Email Studio Overview
  • Subscribers
  • Data Modeling and Segmentation - Lists Vs Data Extention 
  • Send Management
  • Profile and Prefrence Management
  • Tracking - Measures

NOTE:

  • We will not be able to provide a practice org but we will do our best to include detailed demos.
  • We will also try our best to cover all the release updates for each topic.

We also have Certification vouchers, Salesforce swags and Women In Tech Group,Kolkata swags for you all to win!

Make sure that you register for all the parts/sessions.

Speaker

  • Lesley Higgins

    devLesley

    Marketing Cloud Architect

Group Leader

  • Khyati Mehta

    Community Group Leader

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