Join us for an inspiring June Women in Tech user group meeting where Sarah Thanawalla will present her CRM Adoption Playbook:

You’ve built the dashboards, trained the users, maybe even rolled out a shiny new Flow, but adoption still isn’t where it should be. Sound familiar?

In this session, we’ll break down six human-first strategies that go beyond configuration and get to the root of real CRM adoption. You’ll learn how to drive engagement using simple tactics like peer champions, milestone recognition, gamified dashboards, and feedback loops, all grounded in behavioral psychology and field-tested with real users.

Whether you’re an admin, consultant, or accidental CRM owner, you’ll walk away with actionable ideas you can use this week to make your CRM stick without needing a bigger budget or executive title.

Because at the end of the day, CRM success isn’t about features.
It’s about people.