Join us on Tuesday, March 25th for our feature presentation by Pamela Thomas, "From Project Management to Business Transformation: Resetting the Way We Do Salesforce Projects"

Too often, Salesforce projects are managed like IT implementations—focused on deadlines, features, and system delivery—rather than as strategic business transformations. This outdated approach leads to misalignment, poor adoption, and projects that technically succeed but fail to deliver real value.

In this session, we’ll challenge traditional project management thinking and explore why success in the Salesforce ecosystem requires a shift in mindset. We’ll break down common pitfalls that derail projects, discuss when you truly need a project manager (and when you don’t), and introduce a new framework for leading Salesforce projects differently.

Attendees will walk away with practical strategies for ensuring business alignment, driving adoption, and resetting the way Salesforce projects are managed—for real, lasting impact. Whether you’re a project manager, consultant, admin, or business leader, this session will equip you with the tools to transform not just projects, but entire organizations.