SFMC Training: Session 2: User & Data Management, Email Studio & Journey Builder

Aug 31, 11:00 AM – 12:00 PM (UTC)

Salesforce User Group, Karachi, Pakistan

Description: In this session of our Salesforce Marketing Cloud Training, we’ll explore the essential building blocks every marketer needs to know. 🔹 User Management – Learn how to set up and manage users with the right roles and permissions. 🔹 Data Management – Understand data extensions, contact management, and best practices for organizing your marketing data. 🔹 Email Studio Overview

Login to RSVP

About this event

🚀 Session#2


Join us for an exciting session where we’ll cover the foundations of Salesforce Marketing Cloud (SFMC). This training is designed for both beginners and professionals who want to strengthen their skills.

Here’s what we’ll explore 👇

🔑 User Management

  • Learn how to set up and manage users
  • Assign roles & permissions
  • Ensure security and governance in SFMC

📊 Data Management

  • Understand data extensions & contact management
  • Explore subscriber keys and best practices
  • Tips to keep your data clean, structured, and scalable

📧 Email Studio Overview

  • How to design and personalize impactful email campaigns
  • Sending, tracking & analyzing campaign performance
  • Optimize your emails for higher engagement

🌐 Journey Builder Overview

  • Build automated, multi-channel customer journeys
  • Deliver personalized experiences at scale
  • Engage and nurture customers through automation


✨ By the end of this session, you’ll gain a solid understanding of SFMC’s most widely used features and how they connect to deliver real marketing impact.

Speaker: 🎤 Azfar Ahmed

With strong hands-on experience in Salesforce Marketing Cloud, Azfar will share practical insights and real-world examples to help you not only understand the tools but also apply them effectively.

What You’ll Learn:

  1. User Management
  2. Data Management
  3. Email Studio OverView
  4. Journey Builder OverView


📢 Stay tuned for more sessions in the series covering hands-on features, automation, email journeys, and more!

Speaker

  • Azfar Ahmed

    Salesforce Marketing Cloud Consultant

Group Leaders

  • Rimsha A.

    Contour Software

    Community Group Leader

  • Hasan Mustafa

    Folio3 Software Inc.

    Community Group Leader

CONTACT US

Join your local Trailblazer Community Group, meet other developers & get best practices for building on the App Cloud

RSVP