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Session#6: Unlocking API Integrations with SFMC - Hands-on

Oct 12, 11:00 AM – 12:00 PM (UTC)

Salesforce User Group, Karachi, Pakistan

Discover how to extend the power of Salesforce Marketing Cloud by integrating with third-party systems. This session will cover SFMC REST API basics, use cases, and hands-on examples to help you connect external platforms and streamline your marketing workflows.

CertificationsMarketing CloudPlatformProfessional Development

About this event

🚀 Session#6:

APIs are the backbone of connected customer experiences—and Salesforce Marketing Cloud (SFMC) gives you powerful tools to make it happen. In this session, we’ll explore how to seamlessly integrate SFMC with third-party systems using the REST API.


You’ll learn:

  1. How the SFMC REST API Works and Where to Use It.
  2. Best practices for connecting external platforms with Marketing Cloud.
  3. Real-world examples of API-driven automations and data flows.
  4. Hands-on tips to streamline campaigns, enhance personalization, and boost efficiency.


Whether you’re a developer, marketer, or admin curious about extending SFMC’s capabilities, this workshop will equip you with the knowledge and confidence to connect Marketing Cloud with the tools your business relies on.

Speaker

  • Assadullah Shaikh

    HTTPeak

    Principal Engineer

Group Leaders

  • Rimsha A.

    Contour Software

    Community Group Leader

  • Hasan Mustafa

    Folio3

    Community Group Leader

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