Pardot Workshop: Salesforce Account Engagement

Jul 23, 10:00 AM – Jul 26, 12:00 PM (UTC)

Salesforce User Group, Karachi, Pakistan

Ready to level up your marketing game? Join us for an interactive Salesforce Community session!

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About this event

Ready to level up your marketing game? 

Join us for an interactive Salesforce Community session where we’ll unpack everything you need to know about Account Engagement (formerly Pardot) – and how it empowers sales and marketing teams to work smarter, not harder.

This won’t be your average presentation – expect live demos, audience polls, real-time challenges, and a chance to co-build a marketing journey with your fellow attendees. Whether you’re exploring Pardot for the first time or a seasoned pro looking to sharpen your strategy, this session is for YOU!

What to Expect:

🔹 Build a Live Engagement Studio Journey with audience input

🔹 Interactive Quiz on lead scoring vs. grading

🔹 Real-time breakdown of email performance metrics

🔹 Behind-the-scenes look at Pardot + Salesforce integration

🔹 Open Q&A Jam: Bring your questions, big or small!


💡 Key Topics We’ll Cover:

✅ Lead Scoring vs. Lead Grading – What's the real difference?

✅ Engagement Studio – Crafting automated journeys that convert

✅ Forms & Landing Pages – Best practices that actually work

✅ Segmentation & Dynamic Lists – Right message, right people

✅ Salesforce Sync – Keeping Sales & Marketing aligned

✅ Reporting & ROI – Proving your marketing impact


👥 Who Should Attend?

Marketers exploring automation

Salesforce Admins & Consultants

Sales teams working with Marketing

Anyone interested in smarter engagement

🎁 Bonus: Participate in the quiz and win Salesforce swag!

🔥 Seats are limited – RSVP now and bring your energy!

Speaker

  • Tooba Samad

    Cloudjunction Advisors

    Salesforce Developer

Group Leaders

  • Rimsha A.

    Community Group Leader

  • Hasan Mustafa

    Folio3 Software Inc.

    Community Group Leader

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