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Composable Storefront accelerator with Magnolia & B2C Commerce Cloud

Jun 28, 2023, 4:00 – 6:30 PM (UTC)

Salesforce User Group, Basel, Switzerland

Looking to boost your e-commerce business? Let's come and see how you can learn from a Composable Storefront accelerator with Magnolia & B2C Commerce Cloud.

About this event

Looking to boost your e-commerce business?

Customer needs, as much as new technologies, are constantly evolving. As a retailer, one therefore has to quickly react to keep a best-in-class customer experience. A composable storefront enables retailers to optimize their online presence by integrating modular microservices. Thanks to the composable approach, new technologies can be easily integrated into the storefront and customers benefit from a personalized and seamless shopping experience.

In this session, let’s take a look at what composable commerce is and why it should not only be exciting for your company’s IT department, but also for marketing. With the help of a demo by Merkle, we’ll guide you through the integration of Salesforce’s Composable Storefront with Magnolia’s Digital Experience Platform, and the many ways you could benefit from composable commerce.

Speakers

  • Christoph Lüthy

    Magnolia

    Sales & Partner Manager

  • Lulzim Bina

    Merkle

    Team Lead Magnolia

  • Armin Wurmser

    Merkle

    Salesforce Commerce Cloud Director

When

When

Wednesday, June 28, 2023
4:00 PM – 6:30 PM (UTC)

Agenda

4:00 PMOpening and Fresh Drinks
4:30 PMStart of the event
6:00 PMNetworking
6:30 PMEnd of the event

Group Leader

  • Eric Amiel

    Omya

    Leader

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