Guided by the theme "Harnessing AI to Empower Salesforce Partners, Customers, and Nonprofits on the Salesforce Platform," participants will develop Salesforce applications designed to help Salesforce customers/partners or nonprofit organizations streamline key operations such as lead management, donor management, etc.

Competitors are tasked with engaging a Salesforce customer/partner or nonprofit to identify a current challenge. They will then select a specific aspect of the problem and develop an AI-driven solution during the Hackathon.