How to get ROI from Salesforce for Non Profits

Jul 26, 2023, 6:00 – 7:30 AM

Salesforce Nonprofit User Group, Sydney, Australia

In this talk, Robin Leonard CEO of AF Digital will discuss how to think about the ROI of Salesforce, from a non-profit perspective, and how to measure and prioritise projects based on ROI. He’ll cover how to calculate Supporter/Customer Lifetime Value, the cost of a Customer Data Breach, and how to attribute ROI in Salesforce.

About this event

Sorry for the late notice of this months meeting. Robin Leonard CEO & Co- Founder of AF Digital will join us to discuss how Non Profits should think about the ROI of Salesforce. How to measure and prioritise projects based on ROI. He'll cover how to calculate Supporter/Customer Lifetime Value, the cost of a Customer Data Breach and how to attribute ROI in Salesforce.

Hope to see you all on the 26th

Thanks

Deborah


Speaker

  • Robin Leonard

    AFDigital

    CEO & Co-Founder

Group Leaders

  • Deborah Warner

    Australian Cancer Research Foundation

    Leader

  • Stacey Swanton

    Community Group Leader

  • Anand Marathe

    Atlas Consulting

    Community Group Leader

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