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October 2022: Analytics and Fundraising

About this event

Greenpeace went live with Salesforce a few years ago and have really embedded it into their digital fundraising strategy. Combining the analytical and predictive power of Dataro with Salesforce has been a game-changer for them. Come hear how predictive analytics has helped them increase their fundraising revenue. 

Chris O'Brien Lifehouse, a cancer hospital in Sydney, will share what they've done with Dataro around their Christmas Appeal and what their planning for the future. 

Finally, if you've been keeping up on the news from Dreamforce, you'll have heard of Genie. Salesforce will be sharing what they can on this new offering and what it means for the sector. 


Wednesday, Oct 12
4:00 PM - 5:30 PM (AEDT)


Salesforce Office
55 Collins Street Melbourne3000

Group Leaders

  • Melinda Denham

    Melinda Denham

    Olga Tennison Autism Research Centre at La Trobe University

    Communications Coordinator

  • Wyan Carter

    Wyan Carter

    Salesforce Mentor


  • Nicole Aebi-Moyo

    Nicole Aebi-Moyo



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