NEXT MEETING:
12:00 PT, Thursday, March 11, 2021

Using Salesforce for Data Driven Engagement with Beth Saunders
We will learn about the concept of an Engagement Pyramid, how to encourage constituents to "move up" to higher levels of engagement, and how Salesforce can support this work. We’ll talk about the strategy, then take a close look at a few Salesforce features and an affordable 3rd party engagement measurement app. This topic is appropriate for nonprofit Salesforce Administrators, Development and Communications staff members looking to use data in designing programs, targeting outreach and generally increasing engagement in your mission work.

About Beth Saunders
After a career in business and finance, Beth decided to channel her energy to help social mission organizations achieve their goals. Her consulting focuses on helping organizations strategically engage supporters in doing the same. Successful supporter engagement begins with clear vision, concrete goals and a roadmap for the supporter journey. Last but not least, she believes technology is key to driving the change that a clear engagement framework is built to achieve. www.bethsaundersassociates.com

Zoom link supplied upon RSVP