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How to do real-time personalisation with Marketing Cloud Interaction Studio

Aug 23, 2022, 8:30 – 10:30 AM

Salesforce Marketing Cloud Developers Group

In this meeting we will learn from Salesforce Principal Solution Engineer Chris Charalambous, with developer group members Josefin Hellqvist and Manuel Pérez Balaguer about how Interaction Studio can be used to personalise Marketing Cloud communications. Join to learn more about Interaction Studio from a SFMC developer perspective.

About this event

In this meeting we will learn from Salesforce Principal Solution Engineer Chris Charalambous, with developer group members Josefin Hellqvist and Manuel Pérez Balaguer about how Interaction Studio can be used to personalise Marketing Cloud communications.

Join to learn more about Interaction Studio from a SFMC developer perspective including:

  1. What is Interaction Studio, what can it do and how it fits into Marketing Cloud.
  2. The Interaction Studio Customer Unified Record.
  3. Interaction Studio topics, metrics and fundamentals.
  4. Popular and member Interaction Studio use cases.
  5. Available Interaction Studio channels

This will a hybrid event with people joining online and in-person.

Click here to view the event date and time in your local timezone.

Don't forget to visit sfmcdg.org for community resources and share with a friend!


Speakers

  • Chris Charalambous

    Salesforce

    Lead Solutions Engineer

  • Josefin Hellqvist

    IVE Group

    Solution Architect

  • Matt Cameron

    dataFlow marketing

    Martech consultant helping people connect with digital marketing

When

When

Tuesday, August 23, 2022
8:30 AM – 10:30 AM UTC

Agenda

Welcome to our first in-person and online event for 2022, 2021 and 2020
Real-time personalisation with Marketing Cloud Interaction Studio
Q&A
Mingle

Group Leaders

  • Lakshmi Pavani S

    Community Group Leader

  • Matt Cameron

    Community Group Leader

  • Himanshu Jain

    Cloud Sensi

    Community Group Leader

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