This is a joint meeting with the Austin Pardot Community Group. There will be three sessions, each covering different parts of the exam. This is session three.
About this event
This is a joint meeting with the Austin Pardot Community Group. There will be three sessions, each covering different parts of the exam.
Agenda:
- Lead Management
- Engagement Studio
- Q&A
Speakers
Ben LaMothe
To Be Determined Inc
Senior Solutions Architect
Lara Black
PardotPro
SalesforceMVP, ATX Marketing Group Lead
When
Wednesday, May 11, 2022 5:00 PM – 6:15 PM (UTC)
Agenda
5:00 PM
Lead Management
Explain the components and use cases of an automation rule.
Distinguish between the capabilities of, use cases for, and how to create different types of lists.
Define the capabilities of a completion action.
Define the capabilities of a segmentation rule.
Define the capabilities of page actions.
Explain what a Score measures and how scoring is managed.
Explain what a Grade measures and how grading is managed.
Identify the capabilities and use cases of custom redirects.