Live Workshop: Let's build title normalization automations in Account Engagement (Pardot)

Aug 15, 4:00 – 5:00 PM (UTC)

Salesforce Marketer Group, Tampa, United States

Persona development and ABM requires coherent job titles to ensure the messaging you are sending is aligned with the audience. In this live workshop I will walk through the possibilities that exist for building title normalization automations inside Account Engagement (Pardot).

About this event

Persona development and ABM requires coherent job titles to ensure the messaging you are sending is aligned with the audience. In this live workshop I will walk through the possibilities that exist for building title normalization automations inside Account Engagement (Pardot). 

Speaker

  • Ben LaMothe

    To Be Determined Inc

    Senior Solutions Architect

Group Leaders

  • Ben LaMothe

    Monks

    Leader

  • Kim Howard

    Wild Birds Unlimited, Inc.

    Community Group Leader

  • Vanessa Vazquez

    Community Group Leader

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