Most sales organizations have sales teams who are responsible for specific regions. Getting the right leads to those reps is critical to the team's success. This session will walk through the steps to build a routing program in Engagement Studio based on specific criteria.
About this event
Engagement Studio is a powerful tool in Account Engagement (Pardot). In addition to sending email cadences, it is also capable of building complex automations. Most sales organizations have sales teams who are responsible for specific regions. Getting the right leads to those reps is critical to the team's success.
This session will walk through the steps to build a routing program in Engagement Studio based on specific criteria.
