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How to customize B2BMA Dashboards for Marketing Attribution

Aug 9, 2023, 4:30 – 5:30 PM (UTC)

Salesforce Marketer Group, Tampa, United States

Learn how to modify B2BMA Dashboards to provide reliable marketing attribution reporting.

About this event

In this session we are joined by Alia Lupandina, who is a Marketing Automation Consultant with redk, a digital consultancy focused on CRM and CX transformation.

Alia will walk through the unique request she received from a client to customize the default B2BMA dashboards to meet a requirement to provide reliable marketing attribution reporting.


Speaker

  • Alia Lupandina

    Cloud Coachers

    Marketing Cloud Consultant

Group Leaders

  • Ben LaMothe

    Monks

    Leader

  • Kim Howard

    Wild Birds Unlimited, Inc.

    Community Group Leader

  • Vanessa Vazquez

    Community Group Leader

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