The Raleigh-Durham and the Charlotte Pardot User groups are joining forces to bring you an engaging presentation on one of the hottest B2B topics - account-based marketing. Trailblazer Daniel Englebretson from Khronos will join us for a whiteboard session where he outlines a proven framework for leveraging ABM orchestration as part of your go-to-market strategy. This session will give B2B marketers a blueprint for getting your ideas off the drawing board and starting their own successful ABM journey.

Following the presentation we’ll dive into some of the new features from the Pardot Spring ‘21 release.