This is a joint meeting of the Raleigh Marketing Cloud and Pardot user groups. Please plan to attend this interactive online meeting focused on effectively using the campaign object in Sales Cloud.

You’ll learn best practices for campaign planning, building and reporting. Plus, the group will have the opportunity to share/hear challenges your peers are having and brainstorm solutions together.

Topics will include:

• Streamlining campaign creation and management
• Optimizing how you leverage campaign member statuses to drive better reporting
• Understanding campaign influence and the actionable intelligence it can provide
• Discovering the best reports and dashboards for tracking your success