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Engagement Reporting 101: The Top 5 Must-Have Report Types for Marketing Cloud Account Engagement

Oct 20, 2022, 8:00 – 9:00 PM

Engagement history allows you to access your Marketing Cloud Account Engagement (Pardot) prospect engagement data right within the Salesforce UI, which provides streamlined reporting all while utilizing native Salesforce-Pardot integration capabilities. Learn which reports you should be using today!

About this event

Learn how to harness the power of Marketing Cloud Account Engagement (formerly, Pardot) and Salesforce with engagement reports to better understand who your most active, engaged prospects and accounts are, what they are engaging with, and how your campaigns are performing. 

In this session, learn which reports you should be using today with these 5 easy to stand-up reports! Leave feeling even more empowered as a marketer! 

Group leader, Lori Trzcinski, a Consultant at Slalom, will provide a demo and post-presentation Q&A. 

And, stay tuned for a November meeting where we will build on this knowledge and create a marketing dashboard!


Speaker

  • Lori Trzcinski

    Slalom

    Consultant

When

When

Thursday, October 20, 2022
8:00 PM – 9:00 PM UTC

Agenda

Introductions
Reporting 101 + Demo
Q&A/Closing

Group Leaders

  • Lori Trzcinski

    Leader

  • Andrew Gerber

    Eigen X

    Community Group Leader

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