We've all heard about the benefits of having Pardot and connecting it to Salesforce and make managing leads easier and more efficient. But many might still be asking "So, just how does it work?" In this session we'll have Pardot experts from Sercante walk us through the nitty gritty details to answer just that.
Sercante
Pardot Product Director
Sercante
CRM & Marketing Automation Strategist
Sercante
CRM & Marketing Automation Strategist
Richard Feist is a CRM & Marketing Automation Strategist at Sercante. With 8 years of experience in digital marketing and over 5 years experience in Pardot and Salesforce, he thought it was about time to take his skills on the road for a new challenge and to help other businesses succeed, so he joined Sercante. Now with 2 Salesforce certifications, Pardot Specialist and Pardot Consultant, he delights in helping clients reach their full potential with Pardot and Salesforce.
Laura Curtis never saw her career going in the direction of marketing, let alone marketing automation, until she became a Pardot admin in 2019. Falling in love with Pardot and with a thirst for knowledge, Laura earned her Pardot Specialist and Pardot Consultant certifications in 2021. She has furiously Googled her way through the depths of Pardot and enjoys helping others with Pardot. She is driven by seeing others succeed and realizing how awesome marketing automation is!
