Pardot Einstein Deep Dive

Aug 27, 2020, 10:30 PM – Aug 28, 2020, 12:00 AM

Join the Austin TX Pardot User Group and Pardot Einstein Product Manager Brad Walker to discuss all aspects of Einstein. Brad will give us the behind-the-scene insights with a deep-dive into Einstein and how it can improve your marketing efficiency, accuracy, and measurement. We will also have a certification voucher to give away!

About this event

Join the Austin TX Pardot User Group and Pardot Einstein Product Manager Brad Walker to discuss all aspects of Einstein.

Artificial Intelligence is transforming B2B Marketing at every level. Brad will give us the behind-the-scene insights with a deep-dive into Einstein and how it can improve your marketing efficiency, accuracy, and measurement.

Here is what to expect from this discussion:

  • What is Einstein Behavior Score?
  • How does it work?
  • How is Einstein Behavior Score Different to Prospect Score?
  • B2B Marketing Analytics Einstein Behavior Score Reports

We'll also break down the insight and what they mean as well as how to use them


Certification Voucher:

We will also have a certification voucher to give away! Please enter your email address in the box when you RSVP if you are interested in being entered in the giveaway. 


Note: vouchers will be given to Austin Pardot User Group local members. We welcome everyone to our meetings, but other local area groups have their own vouchers to hand out; this keeps the financial opportunity fair.

Speaker

  • Brad Walker

    Salesforce

    Pardot Einstein

Group Leaders

  • Michelle Lane

    Community Group Leader

  • Marcos Duran

    Sercante

    Community Group Leader

  • Lara Black

    PardotPro

    Community Group Leader

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