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July User Group Meeting: Focusing on Einstein

Justin Piehowski from Salesforce will be talking about Salesforce Einstein, John Michniak from Be the Match will go over key insights and takeaways from the June Marketing Cloud release, and Matt Wash will be presenting an update on how to provide and receive coaching from career mentors within the user group.

Check out what happened

About this event

Recording:

https://horizontalintegration.zoom.us/rec/share/dEV8N4TusLamfJBJf2VD9ijwcg_PVz4nLsdhB-bW23CqIBg_XH8s8V9MYkrFZs1J.jx0d-LIFrEc7uvAr 

Slides:

https://docs.google.com/presentation/d/1BITLi1Hg9dub4g9CLR9nS6hMJ-os6X19BFRrsH_B9K0/edit?usp=sharing 

Virtual & In-Person

This month we'll be having our first hybrid meeting - for those interested in meeting in-person, the event will be hosted at Horizontal Digital's headquarters in St. Louis Park, MN. For those wishing to attend virtually, the event will be fully hosted over Zoom as well. 

Session Details

Einstein Overview with Justin Piehowski from Salesforce

Justin Piehowski from Salesforce will provide a review and refresher of some of the key benefits of incorporating AI and Machine Learning in your marketing operations activities with Einstein components within Marketing Cloud.

June Release Insights & Takeaways with John Michniak from Be the Match

John Michniak from Be the Match will walk us through some of the interesting and important updates from the June 2021 Marketing Cloud release, including important updates to Journey Builder, Einstein, and Package Manager. 

Mentorship Update with Matt Wash from Horizontal

Matt Wash from Horizontal will present information about ways to get and give career development advice with the user group's new mentorship program, as well as introduce some of the people that have initially volunteered to offer their assistance. 

Networking & Happy Hour

Those attending the in-person event are welcome to stay for food and drink and network with other members of the Twin Cities SFMC User Group. The event will finally conclude at 6pm. 


Speakers

When

Wednesday, Jul 14
4:00 PM - 6:00 PM (CDT)

Where

Horizontal Digital
1660 MN-100 #200 St Louis Park55416

Group Leaders

  • Joe Mealhouse

    Joe Mealhouse

    Community Group Leader

  • Kyle Lassen

    Kyle Lassen

    Deloitte Digital

    Community Group Leader

  • Matthew Wash

    Matthew Wash

    Horizontal Digital

    Community Group Leader

  • Jackie Mennie

    Jackie Mennie

    Horizontal Digital

    Community Group Leader

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