An Introductory session on Interaction Studio: a 1-to-1 engagement management tool which is available in Marketing Cloud Ecosystem. Ekaterina Obolenskaya will unveil the answers for the questions about what the platform is, what it has, why to use it. According to the latest Salesforce acquisition, Interaction Studio will now have new features and we will together make a comparison with the previous ones.
Ekaterina Obolenskaya is 6x Salesforce certified Marketing Cloud Solution Architect and Developer, Marketing Champion 2020, working and delivering in Isobar Switzerland. Ekaterina is recognised as a tech-savvy leader and a real-time optimization expert (Evergage, Thunderhead). She is also a long-time Trailblazer and Salesforce enthusiast who participates in and supports various Ohana events.
What you can expect in this session:
FLO Group
Marketing Automation Practice Manager
Ekaterina Obolenskaya is a Salesforce 7x certified Marketing Automation expert working, delivering and leading a team of marketing automation experts at FLO Group. She has acquired extensive work experience as Salesforce Core Specialist and currently she dedicates herself to support smart digital transformation and improvements of marketing processes for a large number of international compani…
Ekaterina Obolenskaya is a Salesforce 7x certified Marketing Automation expert working, delivering and leading a team of marketing automation experts at FLO Group. She has acquired extensive work experience as Salesforce Core Specialist and currently she dedicates herself to support smart digital transformation and improvements of marketing processes for a large number of international companies with the help of Salesforce Marketing Cloud products portfolio (Personalization, Engagement, Data Cloud, etc.). She is also a long-time Trailblazer and Salesforce enthusiast who participates in and supports various Ohana events.
