Have you been in the Salesforce community for a while, and curious what it takes to launch an app on the appexchange?

Our intention is to increase the number of diverse entrepreneurs (women, people of color, LGBTQ, rural, military, international) who run successful businesses on the Salesforce Appexchange by sharing our lessons learned. This session is intended for folks starting out in validating an idea to app. We’ll cover what one needs to think about if you've never run a product/app before - including your team structure, marketing, security review, engaging officially with Salesforce as a partner, and pivoting from consulting if you've done that before. Get the wheels turning and get encouraged about how to validate an idea and set the groundwork for moving forward with an app idea.

Presenters:

Megan Himan, Salesforce MVP, Director of Partnerships and Alliances for Akoonu for Pipeline Reviews

Matt Lacey, Salesforce MVP, Co-Founder of Proximity Insight, a native Clienteling app for retail sales