Authenticity: Building Your Personal Brand the Right Way by Michael Burton

Key Take-A-Ways:

• Why a personal brand is important
• How to be authentic as you build and promote your brand
• Platforms to leverage
• How organizations are leveraging the strongest personal brands

About the Speaker:

A passionate leader with over 20 years of experience in various professional services roles who thrives in fast paced environments. Strong technical, financial & operational experience alongside a love for recruiting, developing & growing teams from the ground up. Recently grew a marketing consultancy from $0 to over $40m annually in less than four years before being acquired by Cognizant.

Success through Perseverance by Guilda Hilaire

Key Take-A-Ways:

• How to persevere and keep on going despite setbacks
• How to persevere in order to succeed.

About the Speaker: Guilda Hilaire is the Senior Product Marketing Manager at Salesforce, Community Thought-Leader, Evangelist, the Host of #MarketingChats and is the Board Member of Email Experience Council’s Member Advisory Committee (MAC).