Speakers

• 

  Jessica Riffe

  American Fidelity.

  Sr. Salesforce Developer

  See Bio
• 

  Lori Lee

  Love's Travel Stops

  Sr Salesforce Administrator

• 

  Natasha Martin

  Love's Travel Stops & Country Stores

  Manager of Marketing Automation

  See Bio
• 

  Sarah Everett

  American Fidelity

  Sr. Salesforce Administrator

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Jessica Riffe

American Fidelity.

Jessica has worked as the Senior software developer for Salesforce at American Fidelity. She handles any task that cannot be accomplished via workflows, process builder, or flows, as well as create visualforce pages for the company's needs. She is a certified Admnistrator, App Builder and Platform Developer I and II.

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Natasha Martin

Love's Travel Stops & Country Stores

With a background in web development and marketing automation, Natasha led the implementation of Marketing Cloud for a previous employer in 2013 and is now the Manager of Marketing Automation at Love's Travel Stops and Country Stores. She is passionate about technology and innovation and enjoys helping teams find ways to automate marketing processes and expand their reach and relevance for customers through a true omni-channel marketing strategy.