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Show n tell: Salesforce CDP

Customers have gone digital-first. And marketers must be data-first in order to engage with relevance, personalise every moment, and build trusted customer relationships. Salesforce CDP can help keep you centred with a single-source of truth — providing more intelligent, actionable, and trusted data. Learn all about Salesforce CDP in this Show n Tell session.

About this event

Make every marketing moment smarter with Salesforce CDP. In this Show n Tell session, we will present, demo and discuss all things Salesforce CDP. Specifically, we will cover:

  • Overview of Salesforce CDP
  • Key Pillars of CDP
    • Identity Resolution
    • Data Ingestion and Modeling
    • Segmentation
    • Activation
  • Live demo
  • Q&A
  • Quiz


Salesforce CDP is a self-service customer data platform, or CDP, that drives personalization and engagement. Using a series of solutions, you can achieve a single, actionable view of your customer built on the world’s #1 customer platform.

Speaker

When

Friday, Jan 21
4:30 PM - 5:45 PM (IST)

Group Leaders

  • Anil Pilania

    Anil Pilania

    Horizontal Digital

    Community Group Leader

  • Vikas Sharma

    Vikas Sharma

    Horizontal Digital

    Community Group Leader

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