New group applications open from Oct 1st through Oct 31st

Unlock Personalized Marketing Success with Salesforce Marketing Cloud's AI-powered Einstein Features

Sep 14, 4:00 – 8:00 AM (UTC)

Salesforce Marketer Group, Hyderabad, India

Join us for an exciting Salesforce Marketing Cloud event where we dive into the power of AI with Einstein features (Einstein Send Time Optimization (STO), Einstein Content Selection, Einstein Engagement Frequency, Einstein Engagement Scoring)

Marketing Cloud

About this event

Einstein STO: Einstein Send Time Optimization (STO) uses machine learning to determine the best time to send a message to your subscriber so that the message is likely to be opened. The best time is determined for each subscriber/contact.

Einstein Content Selection: Einstein Content Selection utilizes artificial intelligence to automatically select the most relevant content for each individual subscriber.

Einstein Engagement Frequency: Evaluates your email activities and identifies the optimum number of email messages to send.

Einstein Engagement Scoring: Einstein Engagement Scoring feature helps you target customers to maximize engagement and conversions.

Speakers

  • Rohit Jaiswal

    Absyz Inc.

    Senior Software Consultant

  • Pushya Mitra Veldanda

    Absyz Inc.

    Consultant

  • Naresh Gopishetti

    Absyz Inc.

    Consultant

When

When

Saturday, September 14, 2024
4:00 AM – 8:00 AM (UTC)

Agenda

Registrations
Welcome Note & Introductions
Einstein Send Time Optimization (STO)
Einstein Content Selection
Refreshments & Networking
Einstein Engagement Frequency & Einstein Engagement Scoring
Fun & Trivia
Awards/Felicitation
Closing Note & Selfie

Group Leaders

  • Shovan Mandal

    Intercontinental Exchange

    Leader

  • Siva Naga Pradeep Kumar Dulam

    Huron Consulting Group

    Leader

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