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Increasing Higher Ed Engagement Using Salesforce-Integrated Tools

Jul 21, 2021, 4:00 – 5:30 PM (UTC)

Salesforce Higher Ed User Group, Northeast, United States

We are partnering up with the Philadelphia Salesforce Marketer Group, Form Assembly & Eigen X to discuss Higher Education and how to increase engagement using Salesforce-Integrated tools. This session will discuss best practices on capturing prospective student inquiries, driving engagement with communities, and marketing across higher education.

About this event

In this special Q3 user group meeting, we are partnering up with the Philadelphia Salesforce Marketer Group, Form Assembly and Eigen X to discuss Higher Education and how to increase engagement using Salesforce-Integrated tools. This session will discuss best practices on capturing prospective student inquiries, driving engagement with communities, and marketing across higher education.

The event will feature a live demo from FormAssembly, a presentation by Eigen X, and best practices from university administrators from California State University East Bay & Monterey Bay, Harvard University, and the University of San Francisco on using Salesforce communities.

Giveaways to attendees include gift cards and Salesforce certification vouchers!

This event has a two-part registration process. After signing up here, go to this link and complete the form to gain the link to the event. https://veerwest.formassembly.com/4785305 Please note that you *do not* need to sign up to receive emails from Form Assembly & Eigen X to participate in this event, just uncheck the box at the end of the form if you do not wish to do so. 

Speakers

  • Jonathan Payne

    FormAssembly

    Higher Education SME

  • Buyan Thyagarajan

    Eigen X

    Director

  • Lori Trzcinski

    Very Good Ventures

    Senior Marketing Manager

  • Michael Camilleri

    Eigen X

    Consultant

  • Chris Talley

    California State University, Monterey Bay

    Lead CRM Developer

  • Douglas Bennett

    Harvard University

    Senior Salesforce Platform Manager

  • Anna Jaegar

    University of San Francisco

    CRM Technical Manager

  • Thuthu Tonnu

    California State University, East Bay

    System Engineer

When

When

Wednesday, July 21, 2021
4:00 PM – 5:30 PM (UTC)

Agenda

4:00 PMIntroductions & Networking
4:10 PMUsing Form Assembly for Higher Education
4:30 PMThe Higher Education Journey Experience
4:50 PMHigher Education Customer Spotlight
5:15 PMGiveaways & Closing

Group Leader

  • Dinah Pu

    Berklee College of Music

    Community Group Leader

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