Aug 31, 3:30 – 4:30 PM (UTC)
Salesforce Developer Group, Varanasi, India
Session 3 : The Power of Data in Marketing
Session 3 : The Power of Data in Marketing
1. Data as the foundation of personalized marketing.
2. Basic data management concepts: Data Extensions, Lists, and Subscribers.
3. Understanding the role of data in Marketing Cloud.
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Saturday, August 31, 2024
3:30 PM – 4:30 PM (UTC)
| 3:30 PM | Welcome Note |
| 3:35 PM | Speaker Introduction |
| 3:50 PM | Data as the foundation of personalized marketing |
| 4:05 PM | Basic data management concepts: Data Extensions, Lists, and Subscribers. |
| 4:20 PM | Understanding the role of data in Marketing Cloud |
| 4:30 PM | Wrap Up |
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