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Session 3 : The Power of Data in Marketing

Aug 31, 2024, 3:30 – 4:30 PM (UTC)

Salesforce Developer Group, Varanasi, India

Session 3 : The Power of Data in Marketing

Marketing Cloud

About this event

Session 3 : The Power of Data in Marketing


1. Data as the foundation of personalized marketing.

2. Basic data management concepts: Data Extensions, Lists, and Subscribers.

3. Understanding the role of data in Marketing Cloud.


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Speaker

  • Prince Jha

    Akscellence Info

    Digital Marketing Consultant

When

When

Saturday, August 31, 2024
3:30 PM – 4:30 PM (UTC)

Agenda

3:30 PMWelcome Note
3:35 PMSpeaker Introduction
3:50 PMData as the foundation of personalized marketing
4:05 PMBasic data management concepts: Data Extensions, Lists, and Subscribers.
4:20 PMUnderstanding the role of data in Marketing Cloud
4:30 PMWrap Up

Group Leader

  • Ashish Kumar

    KVP Business Solutions

    Community Group Leader

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