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Unlock Personalized Marketing Success with Salesforce Marketing Cloud's AI-power

Sep 14, 4:00 – 8:00 AM (UTC)

Salesforce Developer Group, Hyderabad, India

Join us for an exciting Salesforce Marketing Cloud event where we dive into the power of AI with Einstein features (Einstein Send Time Optimization (STO), Einstein Content Selection, Einstein Engagement Frequency, Einstein Engagement Scoring)

About this event

● Einstein STO: Einstein Send Time Optimization (STO) uses machine learning to determine the best time to send a message to your subscriber so that the message is likely to be opened. The best time is determined for each subscriber/contact.

● Einstein Content Selection: Einstein Content Selection utilizes artificial intelligence to automatically select the most relevant content for each individual subscriber.

● Einstein Engagement Frequency: Evaluates your email activities and identifies the optimum number of email messages to send.

● Einstein Engagement Scoring: Einstein Engagement Scoring feature helps you target customers to maximize engagement and conversions.

Speakers

  • Rohit Jaiswal

    Absyz Inc.

    Senior Software Consultant

  • Pushya Mitra Veldanda

    Absyz Inc.

    Consultant

  • Naresh Gopishetti

    Absyz Inc.

    Consultant

When

When

Saturday, September 14, 2024
4:00 AM – 8:00 AM (UTC)

Agenda

4:00 AMRegistrations
4:30 AMWelcome Note & Introductions
4:45 AMEinstein Send Time Optimization (STO)
5:15 AMEinstein Content Selection
5:45 AMRefreshments & Networking
6:15 AMEinstein Engagement Frequency & Einstein Engagement Scoring
7:00 AMFun & Trivia
7:20 AMAwards/Felicitation
7:30 AMClosing Note & Selfie

Group Leaders

  • Sunil Taruvu

    Align Technology

    Leader

  • Roshan Kotla

    Altokk Software Solutions

    Leader

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