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Unlock your customer data with Salesforce CDP and SFMC

Oct 16, 2021, 1:30 – 3:30 PM

Evolution in data and technology has changed how businesses operate. Companies need to have a more strategic approach that is more centralized to customers, including how companies manage their customer data. Since then, the emerging solution for managing customer data with Customer Data Platform (CDP) has become a highlight in today’s marketing industry.

About this event

CDP Institute Southeast Asia (CDPI SEA) sponsor this event

AGENDA:

- Salesforce Customer Data Platform

- Use cases for SME (Fitness Center) and Enterprise (FMCG)

- How to build data-driven customer journey and omnichannel marketing automation with Salesforce Marketing Cloud

- Panel discussion

Group Leaders

  • Thang Tran Viet

    FPT IS

    Community Group Leader

  • Hung Le

    Community Group Leader

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