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Unlock Personalized Marketing Success with Salesforce Marketing Cloud's AI-powered Einstein Features

Sep 14, 4:00 – 8:00 AM

Salesforce Architect Group, Hyderabad, India

Join us for an exciting Salesforce Marketing Cloud event where we dive into the power of AI with Einstein features (Einstein Send Time Optimization (STO), Einstein Content Selection, Einstein Engagement Frequency, Einstein Engagement Scoring)

About this event

● Einstein STO: Einstein Send Time Optimization (STO) uses machine learning to determine the best time to send a message to your subscriber so that the message is likely to be opened. The best time is determined for each subscriber/contact.

● Einstein Content Selection: Einstein Content Selection utilizes artificial intelligence to automatically select the most relevant content for each individual subscriber.

● Einstein Engagement Frequency: Evaluates your email activities and identifies the optimum number of email messages to send.

● Einstein Engagement Scoring: Einstein Engagement Scoring feature helps you target customers to maximize engagement and conversions.

Speakers

  • Rohit Jaiswal

    Absyz Inc.

    Senior Software Consultant

  • Pushya Mitra Veldanda

    Absyz Inc.

    Consultant

  • Naresh Gopishetti

    Absyz Inc.

    Consultant

When

When

Saturday, September 14, 2024
4:00 AM – 8:00 AM UTC

Agenda

Registrations
Welcome Note & Introductions
Einstein Send Time Optimization (STO)
Einstein Content Selection
Refreshments & Networking
Einstein Engagement Frequency & Einstein Engagement Scoring
Fun & Trivia
Awards/Felicitation
Closing Note & Selfie

Group Leaders

  • Sanket Kumar

    Coforge

    Technical Specialist

  • Abhishek Simgekar

    MTX Group Inc.

    Community Group Leader

  • Dinesh Yadav

    IBM

    Community Group Leader

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