The Salesforce Detroit User Group will be hosting four outstanding speakers from our membership and partners to share their insights and lessons learned on September 18th in Troy, MI. The Detroit User Group is managed by Salesforce users in the Detroit area and our events are free to attend and open to all who are currently using or are interested in learning more about Salesforce.
About this event
Join us for an exciting gathering as the Detroit Salesforce and Tableau communities come together for the first time! This event will explore the powerful synergies between Salesforce and Tableau, offering attendees unique insights into leveraging both platforms for enhanced data-driven decision-making. Whether you're a novice or an expert, this event will provide valuable takeaways and networking opportunities. We'll kick off with a brief introduction on how Salesforce and Tableau can work in concert to streamline and enhance your business analytics. This will be followed by a hands-on demonstration that illustrates real-world applications and success stories. Attendees will then have the opportunity to engage with both Salesforce and Tableau experts in a Q&A session. Don't miss out on this chance to enhance your skills and network with like-minded professionals! Refreshments will be provided, ensuring you have an enjoyable experience as you learn and connect. Please RSVP as soon as possible, as space is limited. We look forward to seeing you there and growing our community together!
Speakers
Michael Massa
Salesforce
Strategic Account Manager
Chris Williams
Concentrix
Director, Analytics Consulting
Mark Somerville
Somerville Analytics LLC
Founder and CEO
When
Thursday, September 18, 2025 4:30 PM – 8:30 PM (UTC)
Learn how the latest Salesforce Service Cloud, Field Service, and Agentforce 3.0 capabilities can help you transform service operations for your organization. This session will show how Predictive, Generative, and Agentic AI can help you increase employee productivity, customer satisfaction, and organic revenue growth, while also improving employee technology adoption and ease-of-use. We'll also share insights from thousands of customer surveys and hundreds of end user interviews, as well as best practices that will help you transform your organization and manage change. The application of AI to service operations is one of the fastest growing uses of AI in enterprise software today. Learn how to leverage AI to gain a competitive edge in today's dynamic market and future proof your career aspirations.
Tableau Next
Tableau Next is a cutting-edge customer intelligence solution designed to transform customer experience (CX) from intent to impactful action. It helps organizations strategically align their data with experience, brand, and cost objectives, enhancing both contact centers and buying journeys. Key features include structured discovery, value mapping, and data modeling, which drive measurable improvements such as higher Net Promoter Scores (NPS), reduced churn, and increased operational efficiency. The platform offers real-time insights that empower hyper-personalized interactions through Customer 360, sentiment analysis, and integrated agent workflows. Built on Agentic Data Management, Tableau Next ensures AI and automation are founded on a reliable, scalable infrastructure. By operationalizing insights across teams and channels, it enables agents and sellers to make informed, impactful decisions. The solution exemplifies how Concentrix has utilized Data Cloud and Tableau Next to enhance its sales operations, demonstrating the benefits of Salesforce's AI capabilities in fostering collaborative efficiency and actionable outcomes.
Ethical AI - Is your org prepared for the future?
Ethical AI and whether your organizational values are prepared for the future. we will aim to highlight the significance of humanistic design in the development and implementation of AI initiatives
