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Account-based Marketing Strategies with Salesforce Engage

Check out what happened

About this event

New Account-based Marketing functionality is at your fingertips in Salesforce. Learn what's available, how to implement, and exciting ABM features on the Pardot roadmap. Join us as Julie Edminster, an experienced Salesforce & Pardot Consultant at Emelar Consulting, presents Account-based Marketing Strategies with Salesforce Engage. Some topics that will be discussed include methods to:

  • Empower Sales to track and follow-up real-time with key prospect accounts and contacts that engage with marketing campaigns.
  • Provide the tools for Sales to create and track their own targeted campaigns with personalized, marketing curated content.
  • Consider tips and tricks to optimize Salesforce Engage and learn about some hard-to-find Account-based Marketing features.
  • Use reports and list views to send targeted account-based Marketing Campaigns
  • Collaborate on Account-based Marketing strategies and hear how other organizations are taking advantage of Engage and ABM.

Food, drinks and swag will be provided as always.. see you there!

Speaker

When

Wednesday, Jan 15
5:00 PM - 7:00 PM (EST)

Where

The Cooperative Venture Workspace (COVE)
36 Maplewood Ave Portsmouth03801

Group Leaders

  • Dan Umbro

    Dan Umbro

    Leader

  • Brian Roff

    Brian Roff

    Sercante

    Leader

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