Blaze Your ABM Trail with a Proven Framework

May 27, 2020, 1:30 – 2:30 PM

Hello and welcome to our Trailblazer Community Group! We look forward to meeting you and having tons of fun as we succeed together. Check out our upcoming meetings below and feel free to reach out to us if you have any questions. Calling all Devs-Consultants-Admins-Architects to explore more on B2B marketing. We believe in giving back to our ohana in any way possible #BAM

About this event

Join Daniel Englebretson from Khronos for a whiteboard session as he outlines a holistic approach for a go-to-market strategy utilizing the ABM methodology. This session dives into a proven framework for a well-orchestrated ABM program and gives B2B marketers a road map for their own successful ABM journey.

Daniel Englebretson is a familiar name in the Salesforce community. He often speaks about ABM at Dreamforce, writes for the Pardot blog, co-hosts Salesforce webinars, and records podcasts with the Marketing Trends team.

Stay to the end for a 5-minute wrap-up of the four new, ABM-friendly features in Pardot and Salesforce that give you better insights of your account activities.

BONUS: Giving away 5 Trailblazer, slingshot monkeys at the end of the webinar! (Perfect quarantine entertainment)


  • Daniel Englebretson





Wednesday, May 27, 2020
1:30 PM – 2:30 PM UTC


1:30 PMDaniel Englebretson's Whiteboard Session
2:20 PMPardot and Salesforce ABM Feature Highlights
2:28 PMSwag Giveaway

Group Leader

  • Esha Garg



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