Over the course of 90 minutes, Lauren will talk you through the massive challenge of amalgamating data from nearly 10 different systems into one, with over 400,000 contacts and 700,000 opportunities. She'll share her lessons learnt and what she'd do differently (if she's ever brave enough!). Hanzel will then share his top 10 tips for data hygiene (guessing it doesn't involve hand sanitiser), before looking at how you can enhance your data with useful information that will help you "know" your stakeholders better. Finally, Mark will show you what you can achieve once you've got your house in order with Einstein Analytics.
Be on time as we'll break into 3 groups for round table discussions with each of the presenters. This will allow you to really dive in deep with specific questions.
Chief Information Officer
Senior Manager Systems and Data
With a background of mathematics and engineering, I am passionate about solving problems and improving processes. Salesforce Einstein Analytics, powered by AI, is my platform of choice.
I am a proud wearer of the Salesforce Gold Hoodie and recipient of the inaugural APAC Awesome Admin award. I am also a Trailhead learning addict, having earned 335 badges.
I am a prolific writer and speaker, having spoken over 4,000 times in ten countries and 43 states of the USA. I am a passionate advocate for mental health, having written and published a semi-biographical work, “Hope, Help and Healing for the Depressed.”
Olga Tennison Autism Research Centre at La Trobe University