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Campaign Influence and Reporting on Marketing Metrics that matter

Mar 10, 2020, 6:00 – 8:00 AM (UTC)

Salesforce Marketer Group, Melbourne, Australia

Join us for our first ever User Group panel discussion on Campaign Influence and Reporting on Marketing Metrics that matter. The Panel consists of Andrea Tarrell (Sercante), Cat Binstead (Destined), Ellen Tjahjana (messagexhcange), Hannah O'Dea (Intelematics Australia) and Andi Morton (5G Networks)

About this event

As Marketers of today we are faced with so many data points that contribute towards our reporting. Most of us have a pretty good idea of what needs to be measured and how to measure the basic things like website visits, CTR's and conversions but we find it really difficult to report clearly on ROI and what marketing has done to influence opportunities and pipeline.

Our panel for this user group is made up of Marketing Managers who have to report into their business to justify marketing spend as well as Marketing Consultants who support customers on a daily basis to help improve their marketing reporting.

Join us as we discuss things that matter when it comes to marketing metrics. 

Panelists

  • Cat Binstead

    Online Educational Services

    Marketing Automation Manager

  • Hannah O'Dea

    Intelematics Australia

    Senior Marketing Specialist

  • Andrea Tarell

    Sercante

    CEO

  • Ellen Tjahjana

    messageXchange

    Product and Marketing Manager

  • Andi Morton

    Media.Monks

    Marketing Automation Consultant

Moderator

  • Tammy Begley

    Monks

    Marketing Automation Practice Lead

When

When

Tuesday, March 10, 2020
6:00 AM – 8:00 AM (UTC)

Agenda

6:00 AMArrival and Networking
6:15 AMPanel Discussion
7:45 AMNetworking

Group Leaders

  • Tammy Begley

    MediaMonks

    Snr Marketing Strategy & Implementation Consultant

  • Andi Morton

    Media.Monks

    Community Group Leader

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