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Women In Tech and Developer super-meetup

Apr 27, 2016, 5:00 – 5:30 PM

Hi all, We have 2 talks this month and are also excited to once again collaborate with the Women In Tech meetup group. The first talk is by **Jodi Wagner** (Salesforce **MVP**) about Personal Branding and increasing your social capital. The second talk is by **Andy Fawcett **(Salesforce **MVP**) and ** David Frudd ** from **Financial Force** about getting the most of the Salesforce Open Source

About this event

Hi all,

We have 2 talks this month and are also excited to once again collaborate with the Women In Tech meetup group.

The first talk is by Jodi Wagner (Salesforce MVP) about Personal Branding and increasing your social capital.

The second talk is by Andy Fawcett (Salesforce MVP) and  David Frudd  from Financial Force about getting the most of the Salesforce Open Source Community and what’s new in Apex-Common and Apex-Mocks library. See below for more details.


6:00 - Doors open

6.30 - Women in Tech (Personal Branding Talk)

7:00 - Developer Meetup  (Open source community & FF Apex-Commons/Mocks talk)

7.15 - Pizzas

7.30 - Presentations

9:00 - Carriages

Brightgen is kindly hosting us at Salesforce Tower and is sponsoring the food and drinks.

Security Information

Please note that RSVPs will close on Monday 25th as the attendee list has to be handed over to building security - if you have not RSVP’d or been added to the waitlist by then you will not be able to attend.

When you arrive, register with reception and wait in the main lobby for one of the BrightGen team to come and get you. There's a large fish tank to look at while you wait and if you are lucky the divers will be sent in to clean it.

Please note there is a Women-In-Tech event from 6:30 - 7:00, so if you arrive between 6:30 and 7, you may have a longer wait!

Talk 1 : “Personal Branding, Increasing Your Social Capital”

Discussion on how to navigate our digital world and create or increase your personal brand in the community.  Whether you’re trying to drive traffic to blog posts, gain traction on Twitter or increase your followers in the Success Community, we’ll discuss some simple strategies to put in place to drive traffic to your content.


Jodi Wagner is a Business & Technology Delivery Manager at Accenture and based in London. She is co-organizer of the Salesforce Women in Tech and London Business User Groups and a Salesforce MVP.  For her day job, she spends most of her time functioning as a Project Manager and Solution Architect in Salesforce Delivery.  She has been working on the Salesforce platform since 2004 and enjoys blogging about her previous experiences as a Solo Admin, CoE leader and now consulting.  Her blog can be found at: or on Twitter as @jmwagner

Talk 2: “Getting the most out of the Salesforce Open Source Community”

Learn what open source is and how it applies to Salesforce coding. Things to look for and consider when building it in your projects, how to get involved with your own projects and/or others, promoting open source and building a community around it. We will highlight some popular Salesforce repositories and some key tools, such as GitHub. Finally we will highlight our very own FinancialForce open source repositories and celebrate some of the great contributions to them for you the community! Go Salesforce Open Source!

What’s new in FinancialForce Apex-Common and Apex-Mocks?

ApexLib and ApexMocks are open source Apex libraries, written by developers for developers. We will showcase recent contributions such as enhancements to the UnitOfWork and QueryFactory, and matcher support for mocks.

Our Goal as Apex developers in the community is...

To help fellow developers learn about open source libraries and try them out. And if we do our job well, encourage some of them to become contributors and extend the Salesforce Open Source community even further!


Andrew Fawcett is a CTO and one of the founding members of FinancialForce. Having over 20 years experience in enterprise application development across major platforms such as Java, .Net and now with 7 years experience on Holding various technical roles from developer, lead architect and managing teams of architects, benchmarking engineers and product development roles. Currently a Salesforce MVP for his work in the community and depth of knowledge. Published a book in 2014, Enterprise Architecture. Enjoys running and contributing to open source projects and presenting. Believes that APIs are a key element to successful and enduring applications. In addition to working closely with FinancialForce’s product technical architects, has a current strategic focus on emerging technologies from Salesforce around Big Data, IoT and Wearables. Andrew is based in the UK and holds Certified Salesforce Developer and Salesforce Advanced Developer certifications.

David Frudd is a Senior Developer in Platform Strategy at, based in Harrogate.

This roughly translates to working closely with FinancialForce product developers across teams and across the globe, to ensure they leverage all of the benefits of working on the platform whilst avoiding the pitfalls. It also involves engaging with key contacts within Salesforce; exploring pilots and new features to help shape our technical strategy.He is an Oracle Certified Java Developer with 8 years of commercial experience. He came to the platform back in 2015 and hasn’t looked back. David holds an ever increasing portfolio of Salesforce Developer certifications.



Wednesday, April 27, 2016
5:00 PM – 5:30 PM UTC

Group Leaders

  • Keir Bowden



  • Amnon Kruvi

    Kruvi Solutions


  • Todd Halfpenny


    Mobile Technical Architect

  • Tzhe'ela Trooper

    Community Group Leader

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