Mike Cruezer and Sara Hernandez, experts from Sercante, will be sharing more on "what can be done", and less on "how to do it". For those who don't have the tool, we'll explore the possibilities. For those who do we'll add a touch of "here's how to get to the fun corners of the product". Sara and Mike have built some interesting Drift projects including targeting from Pardot lists into drift, Drift API driven conversation extensions and Pardot API tweaking.