VIRTUAL Charlotte Community Group: March 20, 2020

Mar 20, 2020, 4:00 – 5:30 PM

VIRTUAL MEETING Another packed agenda! 1) Why SysAdmins need an App by Squire Kershner, MVP 2) Archiving Data for Performance & Compliance by OwnBackup [Super important given the recent Salesforce announcement!] 3) Approach to Release Management by community member, Melany Hawkins, Trane Technologies

About this event

VENUE CHANGE: We are going virtual for the safety of everyone's health.

Register in advance for this meeting:

After registering, you will receive a confirmation email containing information about joining the meeting. 

11:30am - Noon

Check-in, say hello to your new Salesforce friends, and grab some lunch (it's always something delicious! ), ask some questions, and meet your presenters.


Noon - 2pm
Welcome, Introductions, and Announcements

Why SysAdmins need an App by Squire Kershner, MVP
Squire will give us insight as to why we need an Admin App and what that App should look like. I have a feeling we'll have some ah-ha moments!

Archiving Data for Performance & Compliance by OwnBackup
OwnBackup will be with us again presenting on a new and very important topic of archiving data (that means your architecture too!) This is a very timely and important topic given the recent announcement by Salesforce Data Recovery Retirement

Approach to Release Management by Melany Hawkins, Trane Technologies
Our very own community member, Melany Hawkins has a really simple and effective approach to sharing release information with her team.  She'll show us how she tackles and disseminates the information for each release.

Content Potluck
We'll spend the remainder of our time in a Content Potluck (aka Open Q&A)! One of our topics up for discussion is Einstein Analytics. Eva Freeman of XPO will be on point to answer questions or learn about your objectives for a more in-depth presentation at an upcoming meeting.

OwnBackup enjoyed our social time last year so much that they ready to do it again! This time at Queen Park Social, right across the street from OMB. Everyone is welcome even those who aren't able to attend our meeting, but can slip out for our social!

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If you RSVP but have a schedule change and can't make it, please be sure to un-RSVP to give your seat and lunch to another who's on the waitlist. We've become a very popular group and our new room is a bit smaller. Thank you!

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We strive to host inclusive, accessible events that enable all individuals, including individuals with disabilities or allergies, to engage fully. Our meeting facility is wheelchair accessible and we are happy to provide preferential seating to those who have hearing or sight impairments. Additionally, we provide food choices so individuals with allergies have safe options. To request an accommodation or for inquiries about accessibility, please contact leaders directly at or


  • Squire Kershner


    MVP / CGL / AOK /

  • Jessica Wine


    Regional Vice President

  • Melany Hawkins

    Trane Technologies

    Salesforce Center of Excellence (CoE) Leader

  • Eva Freeman


    CRM Subject Matter Expert



Friday, March 20, 2020
4:00 PM – 5:30 PM UTC


Registration & Lunch
Meeting Begins
Meeting Concludes

Group Leaders

  • Kelly Kouchi

    Community Group Leader

  • Stephanie Rebain

    Coastal Cloud

    Community Group Leader

  • Alexandra Klinger

    Cloud For Good

    Community Group Leader

  • Hetal Desai

    Ally Financial

    Community Group Leader

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