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Elevate your ROI reports with Pardot and Salesforce

May 16, 2019, 4:00 – 6:00 PM

Get excited for our first Boston B2B Marketing user group meet up! The focus discussion will be around leveraging Pardot and Salesforce reports to better understand how marketing efforts are influencing the bottom line. Join us as we break down the latest Pardot release features such as connected campaigns, campaign influence and B2BMA.

About this event

Join us in a discussion on how marketing can leverage Pardot and salesforce reports to better understand how marketing efforts are influencing the bottom line.

- First we'll break down ROI reports

- Understand campaign influence out-of-the-box reports

- Get to know Connected Campaigns 

- Why B2B Marketing Analytics rocks!

Bring your questions and wish list of topics as we wind down with an open discussion. There many great topics we can explore in this circle of success chat like the California Privacy Act which will go into effect next year, or how you aligned you are with the sales team to help tighten the reporting leaks. Your topics of interests will also set the agenda for our next meetings.

I look forward to meeting everyone and sharing best practices!


  • Casey Cheshire

    Cheshire Impact

    Chief Awesome Officer

  • Tina Katic-Michalos

    Sika Corp

    Lead Generation Manager



Thursday, May 16, 2019
4:00 PM – 6:00 PM UTC


Check in and Grab Lunch!
Get Exctied for this super informations session on ROI Reports
Circle of Sucess and Networking

Group Leader

  • Tina Katic-Michalos


    Community Group Leader

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