Ahead of our upcoming meeting, "The Future of Salesforce Marketing Cloud" on Thursday, Oct. 30, I've curated a playlist of key videos and presentations from Dreamforce. These resources delve into the latest advancements and future directions of Salesforce Marketing Cloud, now known as Agentforce Marketing.
How do this new direction resonate with your current approach and processe? Which insights or developments do you find most impactful, and how do you foresee integrating these into your work?
Marketing Cloud Keynote: Marketing that sparks conversation
- Video
Marketing Maturity Model: What AI to Use When
- Video
- Slides
The Future of Marketing Cloud Engagement/MCE (formerly Exact Target)
- Video
Email becomes a two-way conversation:
- Video
- Slides
Lessons Learned from Next-Gen Marketing Cloud Projects
- Video
- Slides
How to Make Your First Steps with Marketing Agents
- Video
Improve Customer Experience with Agentic Segmentation
- Video
Salesforce Agentic Marketing FAQ
- Webpage