Apr 7, 2020, 8:00 – 10:30 PM (UTC)
Salesforce Marketer Group, Twin Cities, United States
How many of your customer emails reach the inbox after you hit "send"? It's less than you think. Email deliverability has become a problem because of changes in email server technology. Join 250ok's Sloan Simmons and Horizontal's Matt Wash to discuss all aspects of email deliverability. Also hear United Health Group's story about how they improved their inbox placement.
Getting to the inbox is hard these days, and new changes in email server technology can create havoc on marketers' email campaigns. You could have email deliverability issues and you don’t even realize it.
Twin Cities B2C and B2B User Groups are coming together to feature how you can better manage your email deliverability. Don't miss this super-star list of guest speakers, including Sloan Simmons from 250ok (the experts in all things email) and our very own local, Matt Wash from Horizontal.
Sloan has more than 10 years of experience in the email industry and is the Expert Solutions Manager from 250ok, a national leader in email placement, analysis, and monitoring. Matt is the Twin Cities email deliverability expert from Horizontal, a Minneapolis, Gold Salesforce Partner.
Also, hear Zoé Leschak from UnitedHealth Group’s Talent Management team share her story about how they improved their inbox placement for an international audience of subscribers.
250ok
Email Deliverability Consultant
Horizontal
Team Lead, Marketing Cloud
UnitedHealth Group
Senior Digital Experience Strategist
Tuesday, April 7, 2020
8:00 PM – 10:30 PM (UTC)
| Email Deliverability 101 |
| Signs of Email Delivery Problems & Methods to Improve |
| Recap with 10 Email Deliverability Do's and Don'ts |
| Zoé Leschak from United Health Group Roundtable Discussion and General Questions |
| Networking |
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