This month we are hosted by Slalom at their awesome office in London Bridge. We will be hearing from Iris and Nathaniel on topics which are essential for Account Engagement (Pardot) users.
About this event
This month we are hosted by Slalom at their awesome office in London Bridge. We will be hearing from Iris and Nathaniel on topics which are essential for Account Engagement (Pardot) users.
Arrive to Slalom, grab some refreshments and network with your fellow Marketers!
5:30 PM
Introduction
A warm welcome form your user group hosts and the introduction to the evening!
5:30 PM
Unlocking Pardot Potential: Innovative Approaches to Pardot Lead Management
Iris Abbas will present a detailed analysis of various inbound lead scenarios, focusing on strategies for managing returning contacts (as well as net new lead, hot lead - MQL process, returning leads) and enhancing campaign attribution and influence.
6:00 PM
Break!
Top up refreshments and get ready for our next presentation!
6:15 PM
What Salesforce and Pardot admins need to know about each other systems
Whether you are a Salesforce admin or a Pardot expert, Nathaniel Sombu's session will show you how you can make the most of the connection Salesforce and Pardot have.
6:45 PM
World Famous Duck Race
You know the drill.
7:00 PM
Home Time!
Time to head home or move the networking elsewhere.