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SFMC Architecture & Implementation Strategies Series - Session 3: Integrations in SFMC

Jun 28, 2022, 2:00 – 3:30 PM (UTC)

Salesforce Marketer Group, Cyberjaya, Malaysia

In this session, Jason shall be discussing best practices to consider for various integration use cases with SFMC such as File-based workflows, APIs, MC Connector (SF CRM Integration), Custom JB Activities and MC Web Apps.

About this event

Update: There was a Zoom outage on Jun 21st so we were unable to host this session - we are rescheduling this to Jun 28th same time.

Learning to build solutions in Marketing Cloud is the first step – but how do you know the approach you used is the recommended one – if there is more than one way to solve a requirement, how do you know which one to choose? Have you been working on the SFMC platform for a short while and now looking to take it up a notch?

Join us in this series as our Community Experts share some of the best practices and architecture design patterns that you need to consider when implementing Salesforce Marketing Cloud solutions.

Joining us for this session would be one of the co-authors of the recently launched book "Automating Salesforce Marketing Cloud" - Jason Hanshaw. In this session, Jason shall be discussing best practices to consider for various integration use cases with SFMC such as File-based workflows, APIs, MC Connector (SF CRM Integration), Custom JB Activities and MC Web Apps.

Speaker

  • Jason Hanshaw

    DEG (Merkle)

    SFMC Solution Engineer

When

When

Tuesday, June 28, 2022
2:00 PM – 3:30 PM (UTC)

Agenda

2:00 PMWelcome and Introduction
2:05 PMIntegrations - Best Practices and Architecture Design Considerations
3:05 PMQ&A
3:25 PMWrap-up and Closure

Group Leader

  • Shibu Abraham

    APAC Head Salesforce Practice @ UST

    B2C Marketers Leader

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